5 Crucial Mistakes Flippers Make

5 Crucial Mistakes Flippers Make

Before Financing a Fix and Flip and How To Avoid Them

Overestimating the Value

Mistake #1

Without a doubt, this is the first and most common mistake for both new and seasoned investors. Whether it’s taking a wholesaler’s word for the value, picking the highest sales comp, or (worst of all) not getting an appraisal, investors can easily mistake the value and end up losing thousands of dollars.

Solution: First, get a desktop review from an appraiser who regularly analyzes investment deals. Next, perform a deal analysis to determine your return on investment. Finally, get a certified appraisal to confirm the value before closing.

Underestimating Repairs

Mistake #2

Second only to overestimating the value of a property is underestimating the amount of work needed to appropriately rehab it. In most cases, investors forget to account for one or more of the following: roof, foundation, HVAC, plumbing, and/or electrical work. These items can be detrimental to a deal, as they are generally higher-dollar items that should not be ignored.

Solution: Get a professional assessment of both the potentially higher dollar items listed above, as well as the cosmetics (i.e., paint, flooring, fixtures, etc.). If you are not qualified to assess the scope of work required, hire a professional to do it before closing.

Paying Too Much For The Property

Mistake #3

There are many formulas real estate investors use for calculating purchase price. A common one is 70% of the ARV (After Repair Value) – Repairs = Offer Price. If you have #1 and/or #2 from this list wrong (Overestimating the Value and Underestimating the Repairs), you will probably pay too much for the property, and risk losing money in your deal.

Solution: Follow the solutions listed above to get a true ARV (After Repair Value) and accurate assessment of the repairs, then use the formula and you’ll arrive at a fair offer price. We fund a lot of fix and flip properties at Kenwood Mortgage and we believe that the most important component of your investment is the discount you are able to negotiate at the time of purchase. The most effective way to do this is to move swiftly with an all cash offer or have a relationship with a trusted lending partner like Kenwood Mortgage.

Listing the Property Before It's Ready

Mistake #4

Trying to get a jump-start on marketing your property before it’s 100% ready will generally cost you money, even in an upward trending market. This flawed strategy is one that confuses many new investors. Listing early limits your potential buyer pool, as most buyers are looking for a property that is move-in ready. Once you list the house, the days on market (DOM) start counting. Higher DOM, relative to other properties in your market, can stigmatize your property. Agents and buyers assume something must be wrong since your status hasn’t changed, and they move on to the next property.

Solution: Maximize your potential buyer pool by listing your property once it is move-in ready.

Buying Too Many Properties Simultaneously

Mistake #5

Whether your investment strategy is flipping or renting, buying too many houses at one time can be a disaster. Nothing can get you into trouble faster than being overextended and over-leveraged. What is too many properties? If you are financing your deals with hard money loans and your cash reserve sinks below six months’ worth of payments, you are in dangerous territory. If something goes wrong at one or more of your houses (which happens all the time in real estate) you will most likely need to have cash on hand to resolve the issue. Also, financing or refinancing multiple rental properties requires additional underwriting requirements. Most new investors do not meet these requirements and end up getting stuck in hard money until they do.

Solution: Purchase properties at a pace that does not get you overextended or over-leveraged.

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Kenwood Mortgage Investments

7950 East Redfield Road #110, Scottsdale, Arizona 85260

MB #13866 | NMLS #170223


I want to welcome you to Kenwood Mortgage Investments. We are a 26 year old family mortgage company that makes real estate loans that the banks or traditional lenders don’t do, or they don’t do fast enough. Think of Kenwood as a reliable source for $50,000 to $5,000,000 by Friday.

Sometimes we really do work that fast, and we’ve been doing it for more than 26 years. Now, we compete with banks, but when the value of speed and certainty outweigh the cost of funds, then Kenwood is the lender for you.

What we do is known in the industry as hard money, some call it private money. And while it may seem that we only do one thing, you might be surprised by just how diversified our appetite for loans are.

At Kenwood, we finance all types of investment real estate including, residential, commercial, construction and even land. Once we get our arms around a property’s value and believe the borrower has a viable plan for success, we’re going to offer to make that loan and we close most of our loans within 24 to 48 hours of receiving a preliminary title report.

While we finance just about every type of investment real estate, we also fund loans for just about every type of borrower as well. We’ve made loans not just to individuals, but to LLC’s, corporations, trusts, partnerships, you name it. We can also make loans secured by multiple properties in order to maximize the loan amount.

We invite you to spend time on our website to get further acquainted with who we are, if you have a transaction that needs funding now, the best thing to do is just call us in Arizona at (480) 783-8800. You’ll be talking with a principal decision maker and within just a couple minutes of our first conversation we should be able to chart a path for how to get your transaction closed, quickly.


Kenwood Mortgage Investments